The Governor's Conference on Tourism was held in Sevierville on Sept. 19-21. During the conference, the 2011 study was released by the Research Department of the U.S. Travel Association for the Tennessee Department of Tourist Development. Ashley Allen and Glenn McDonald attended the conference.
According to the study, Cumberland County ranks #1 in the Upper Cumberland region once again. Cumberland County had a total of $100.3 million in expenditures, and ranks Cumberland County 17th out of 95 counties in the state.
Cumberland County also had the highest payroll expenditures in the Upper Cumberland region, with $21.64 million. In 2011, Cumberland County employed 930 residents in tourism. The Upper Cumberland includes Cannon, Clay, DeKalb, Fentress, Jackson, Macon, Overton, Pickett, Putnam, Smith, Van Buren, Warren and White counties. In other regions, Cumberland County had expenditure percentages similar to Bradley County ($112.12 million) and Sumner County ($105.40 million).
Crossville-Cumberland County Chamber of Commerce President and CEO Beth Alexander said, “While the results do indicate the economic stress our country is in, we are encouraged by the increase in some numbers over the past two years. This study shows that people all over the United States still find value in the assets Crossville and Cumberland County has to offer.”
The study provides preliminary 2011 estimates of domestic and international traveler expenditures in Tennessee, as well as the employment, payroll income and tax revenue directly generated by this spending.
For more information about tourism in Tennessee, including results of the study, contact the Chamber at 484-8444.